Runa Blog | Product Releases, Industry News And More

Runa: Delivering more in 2024

Written by Eleanor Hermon | Dec 6, 2024 10:35:34 AM

At Runa, everything we do is about helping your business grow and thrive. This year, we’ve focused on expanding our network, advancing our technology, and delivering even greater value to you. 

2024 has been a year of big steps forward—not just for us, but for the customers we serve. From reaching new markets to streamlining cross-border payments, every improvement we’ve made this year has been focused on helping you reach more customers, simplify operations, and drive real results.

Here’s a look back at how we’ve enhanced your ability to deliver seamless, impactful payouts around the world—and how we’re setting the stage for even bigger wins next year.

 

Expanding your global reach by growing the industry's largest network 

This year, Runa solidified its position as the leading payout platform, expanding its network by adding 1,305 new payout options across 11 key markets: Brazil, Argentina, Chile. Colombia, Peru, Saudi Arabia, UAE, Malaysia, India, Bulgaria, South Korea. 

And this isn’t just a numbers game. This expansion focuses on both breadth and depth, ensuring you access a diverse range of high-quality options from top global and local brands that recipients will love.

What this means for you:

  • Reach more people in more places with a diverse range of payout options.
  • Delight recipients with brands they know and love.
  • Simplify operations with a single integration that connects you to a truly global network.

 

Streamlining your global payments with enhanced FX capabilities 

Managing cross-border payments doesn’t have to be a headache. Due to the popularity of Runa FX and in line with feedback from our customers, in 2024 we significantly enhanced our FX capabilities, empowering you with greater flexibility and control over your global payments.

With our expanded network, we understand the importance of seamless cross-border transactions. Now, you have two convenient options:

  • Convert & manage funds in your Runa Balances: Convert and manage currencies directly within your Runa balance.
  • Automate currency conversion: Top up in your preferred currency, and Runa will automatically handle the conversion in the background.

With Runa FX, there’s no need for third-party providers, no hidden fees, and no time wasted. You’ll get real-time conversions at competitive rates, available 24/7/365, so you can focus on what matters most—growing your business.

What this means for you:

  • Save time and reduce complexity.
  • Gain peace of mind with competitive rates and transparent transactions.
  • Focus on growing your business, not managing currency headaches.

We’re here to make global payments one less thing you need to worry about—so you can scale your business with ease.

 

Powering your growth with the new Runa API

Fast, reliable, and seamless payouts are essential to keeping your customers happy and your business running smoothly. That’s why we launched the new Runa API—a powerful upgrade designed to give you unmatched speed, control, and reliability.

This innovative platform serves as the foundation for our industry-leading payout solutions, enabling:

  • Lightning-fast felivery: Experience significantly reduced delivery times, with payouts processed in as little as 500 milliseconds, keeping recipients delighted with instant rewards.
  • Unmatched reliability: Enjoy unparalleled reliability with 99.999% uptime, ensuring your payouts always reach their destination on-time and error-free.
  • Smarter budgeting: Gain greater control over your budget with improved budget management and insightful reporting.

What this means for you:

  • Keep customers happy: Faster payouts mean better experiences and stronger loyalty.
  • Operate with confidence: Industry-leading reliability ensures every payout reaches its destination.
  • Save time and stay ahead: Streamline your operations while delivering next-level service to your recipients.

The new Runa API is more than a technology upgrade—it’s your competitive advantage in delivering seamless, impactful payouts that fuel your growth.

 

Enhancing the recipient experience with security and speed

When your recipients have a smooth and secure experience, it reflects directly on your business. That’s why we’ve introduced new features to enhance both security and efficiency for payouts.

This year, we introduced "blurry codes" for select customers, a security enhancement that obscures the gift card code, making it more difficult to scrape. This added layer of protection enhances recipient security while simultaneously improving the speed and efficiency of the redemption process.

How this helps you:

  • Build trust: Enhanced security means recipients feel protected and valued.
  • Save time: A smoother process means fewer customer support inquiries and happier recipients.
  • Drive loyalty: A seamless reward experience keeps your recipients coming back for more.

By optimizing the user experience and prioritizing security, Runa ensures that your recipients have a seamless and enjoyable experience when redeeming their rewards.

 

Unlocking flexibility and choice with prepaid cards 

Runa recognizes the growing demand for flexible and convenient payment options. That's why we've expanded our offerings to include prepaid cards, a powerful solution for businesses of all sizes.

Why prepaid cards?

  • Increased flexibility: 72% of consumers prefer more control over their rewards. Prepaid cards empower recipients to spend their funds wherever Visa and Mastercard are accepted, both online and in-store.
  • Enhanced convenience: As digital payments continue to rise, prepaid cards offer a convenient and accessible solution, particularly for unbanked and underbanked populations.
  • New use cases: Leverage prepaid cards for employee rewards, customer engagement programs, and more.

What this means for you:

  • Delight recipients: 72% of consumers prefer rewards that give them more control—prepaid cards let them choose how and where to spend.
  • Simplify operations: One solution for a variety of programs makes managing payouts easier than ever.
  • Boost engagement: Offering prepaid cards helps you stand out and keeps recipients engaged with your brand.

By offering a diverse range of payout options, including prepaid cards, Runa empowers you to delight your recipients and unlock new opportunities for growth.

Looking ahead: What's next for Runa customers?

At Runa, your success drives everything we do. That’s why we’re not slowing down. In 2025, we’re doubling down on innovation to bring you:

  • New payout options to reach even more recipients worldwide
  • Enhanced API functionality for greater control and efficiency
  • Exciting new product features designed to simplify your operations and fuel your growth

We’re committed to helping you deliver exceptional experiences, streamline your processes, and unlock new opportunities—so you can focus on growing your business.

Stay tuned for what’s next. Together, let’s make 2025 your best year yet.

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