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Earth Day 2024: Transforming Rewards into Environmental Action

Earth Day 2024: Transforming Rewards into Environmental Action

22nd April marks International Earth Day, an annual event to demonstrate support for environmental protection and raise awareness of the critical issues facing our planet. In honor of Earth Day 2024, Runa is celebrating our commitment to sustainability by showcasing some of the fantastic, impactful, and eco-conscious partners within the Runa Network

Runa is dedicated to building a network that offers more than just rewards. We want to connect consumers with meaningful and memorable options they love. Our network not only offers a range of global brands but also goes beyond traditional retail merchants to offer sustainable payouts. 


Consumers are becoming more conscious

Today’s consumers are becoming increasingly environmentally conscious. A recent study found that a whopping 75% of consumers have switched brands due to a mismatch in values. This shift reflects a desire for more than just great products; people want to make a positive impact with their purchases and rewards.

The demand for sustainable reward and payout options within the Runa Network isn't just anecdote—it's backed by research. A Nielsen study found that a staggering 83% of global consumers are willing to pay more for sustainable products and services. This trend is even stronger among younger generations, with Millennials and Gen Z prioritizing eco-friendly practices when making purchasing decisions. A study by IBM revealed that 70% of Gen Z respondents would be willing to switch brands based on a company's sustainability efforts.  


Sustainable rewards from Runa 

That's where we step in. Runa believes that sustainability shouldn't be an afterthought – it should be woven into the fabric of our network. We're on a mission to expand our offerings of sustainable payout options to cater to the growing audiences that seek to make a positive impact with the rewards they've earned.

We want to empower our users to make a difference with their rewards while simultaneously supporting the businesses and organizations working tirelessly to protect our planet. By offering these innovative options, we hope to inspire a new era of conscious consumerism and reward redemption.


Introducing Runa's environmentally impactful partners 

We're excited to partner with merchants like Dots Eco, a sustainable rewards platform that ensures rewards and incentives can have a tangible environmental impact. Dots Eco enables users to seamlessly convert rewards into funds to plant trees, protect land, and clean ecosystems. 

The results Dots Eco have delivered speak for themselves:

  • 719,883 trees planted
  • 659,039 lb of ocean-bound plastic cleared
  • 270,830 square feet of land for nature reserves bought
  • 606,363 sea-turtles saved
  • 6,832,791 acres of wildlife habitat​ protected
  • 12,365,000 square m of marine area protected


In addition to Dots Eco, we have a range of other sustainable payout options for recipients worldwide. With Runa FX, converting currencies and sending meaningful payouts to your international recipients is easy.   

  • Carma allows users to donate their rewards seamlessly to various worthy environmental and social causes. Carma partners with The Green Taskforce to employ veterans and service leavers, who plant trees in the UK.
  • Ecoswap combines eco-friendly merchants and makes them easily accessible on one gift card. 
  • Furthr empowers users to invest rewards in sustainable forestry projects, promoting healthy ecosystems and biodiversity.
  • Evertreen provides a unique option to convert rewards into planting real trees, fostering a greener future.


Making an impact

With this ever-expanding selection of impactful, sustainable partners, you'll have the freedom to choose how you want to make a positive impact using Runa rewards. As the Runa Network continues to evolve, you can expect even more innovative and impactful ways to use your rewards. Together, we can create a more sustainable future, one reward at a time.